A 30 second commercial for international transport provider National Express aimed at challenging peoples pre-conceived perceptions of coach travel. This film highlights just how much the UK has changed over the past 40 years, as we ask people to 'Take a Different View' of both the cities and the means of getting there.

 

The commercial was filmed over two days on location in Birmingham.

Advertising Agency - Koala

DOP - Bob Pendar-Hughes